It is important to spam check every email due to ever-changing algorithms that may inadvertently cause your messages to hit the spam folder instead of the inbox. Our test looks at the content of your email that may cause spam delivery such as:
- Blacklisted URLs in the email or its content.
- Misleading subject lines. Very image-heavy email content.
- Spelling and grammar issues.
- Missing unsubscribe link in the footer.
- Spam trigger words, subject line (too long or too short), or a sender email address that has been blacklisted
To start the Spam Test, check that the subject line appears as intended. Then click Run Spam Test. (Please allow time for the results to populate as it can take up to 30 seconds to display)
Once the spam test is complete, you will see the results on the right side of the screen. You will be able to see B2B, B2C, and Overall success summarized in the graphs at the top.
You can click Expand to see your results, which may be any of three different categories:
- Failed
This indicates a spam filter that failed to deliver, and you can learn more about these through our Help Center article “Why did my email fail in certain spam filters?”, “How email spam tests work and what you can do to pass them”, and specific to SpamAssassin we can refer you to this resource. - Pending
This indicates a filter that may need just a bit more time to process. Please check back on your results in 10 minutes. If the filter does not populate, reach out to support here and we can assist. - Passed
The email was succesfully delivered through this filter
Note: If you ran a domain blocklist validation test and any of your domains were blocklisted, you will see an alert in this screen. You may work to resolve the issue, or you may move forward with a spam test.
When you are finished with the spam check, click Next to go to the summary for your entire Campaign Precheck project.